Sofie warms people up

Cold DM templates for career coaches.

Five first messages to professionals thinking about a change, written to get a reply rather than to pitch. Fill in the [brackets] from what they wrote.

Write one for a specific personFollow-up writer

What they care about

  • Confidence in the next step
  • Privacy (their employer may follow them)
  • Practical help, not pep talks

What gets ignored

  • Mentioning their job hunt where others can see
  • “Hate your job?”
  • Assuming they want to leave
1 · They said they’re exploring

Saw you’re open to new things. Are you thinking a new role, or a new direction altogether?

Helps them name it.
90 characters
2 · They were laid off

Sorry to hear about [company]. If it’s useful, I can share the first-week checklist I give people in the same spot. No strings.

Kind, practical, low pressure.
127 characters
3 · They just followed you

Thanks for the follow. I help [type of professional] with [career change/promotion]. What made you follow, if you don’t mind me asking?

Honest and often gets a candid answer.
135 characters
4 · They posted about a promotion

Congrats on the new role. What’s the part you’re most unsure about in the first 90 days?

Opens a real conversation.
88 characters
5 · A few days later, no reply

Wishing you luck with whatever comes next. If you want a sounding board later, I’m here.

Warm, no pressure.
88 characters
Don’t send this

Stuck in a dead-end job? My 12-week program has helped 500+ people land their dream jobs!

Assumes misery and pitches a programme.
Monty

Monty writes these for every good follower, every morning.

Templates are a start. Monty reads your new X followers, finds the professionals thinking about a change among them, and writes a first message from what each one actually posted. You decide and send.

Start a 7-day trial for $0You decide and send every message yourself.

How to use these templates

  1. Pick the moment, not the template. Each one fits a situation: they followed you, posted about a problem, launched, are hiring, or haven’t answered yet. Use the one that matches what just happened.
  2. Fill every bracket with something true. The specific detail is what makes the message worth answering.
  3. Read it out loud. If it doesn’t sound like you, change the words until it does. Then send it yourself.

One specific detail, one easy question, and nothing to sell yet. The pitch comes after they reply.

Want more? What to say in a first DM on X has forty openers sorted by situation, from launches to hiring posts.

Questions

How do I write a cold DM as one of the career coaches?

Start from one specific thing the person wrote or did, ask one easy question, and leave your pitch for later. The templates on this page show five common moments to message professionals thinking about a change, with the parts to fill in marked in brackets.

Can I send these templates as they are?

Fill in every bracket with something true about the person, then change a few words so it sounds like you. If a template could still go to 500 people after you’ve filled it in, it isn’t personal enough yet.

When should I follow up?

After a few days, with a new angle: something useful, or an easier question. Twice is plenty. The last template on this page is a follow-up.

Does Monty send these for me?

No. Monty finds the people worth messaging among your X followers and writes a first message for each, but you always decide and send it yourself.

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